Dash of Destruction
Free advergame featuring a T. rex chasing a Doritos truck.
Dash of Destruction, sometimes called Doritos Dash of Destruction, is a free racing advergame that hit the Xbox 360’s Xbox Live Arcade on December 17, 2008. It was built by indie studio NinjaBee. The idea came from Mike Borland, a gamer who won Doritos’ “Unlock Xbox” contest. Among all XBLA titles, this game is famous for being the simplest way to rack up every achievement and all Gamerscore points. Giant Bomb notes that a player can snag all twelve achievements in under 20 minutes with little effort. The game pokes fun at this itself, with dialogue urging players to “get their Gamerscore on” or go on a “Gamerscore rampage.” Though it’s no longer sold on the Xbox Live Marketplace, anyone who downloaded it before it was removed can grab it again. A physical copy also turned up on Official Xbox Magazine demo disc #96.
**Gameplay** Dash of Destruction offers two play modes, both set on the same city maps. In one, you drive a Doritos delivery truck, racing to collect Doritos bags by driving over them. A Tyrannosaurus rex chases you, trying to eat the truck. The goal is to make a set number of deliveries before the T. rex eats a set number of trucks. Some levels throw in a Rogue Delivery Truck that steals your deliveries. In the other mode, you become the T. rex and must eat a certain number of trucks before they finish their deliveries. Certain levels add a second T. rex that competes to eat trucks first. Multiplayer is local only, letting players take the role of the T. rex, the Delivery Truck, or both.
- developer
- NinjaBee
- platform
- Xbox 360 (Xbox Live Arcade)
- release_date
- December 17, 2008
- genre
- Racing advergame
- concept_originator
- Mike Borland
- availability
- No longer on Xbox Live Marketplace; re-downloadable if previously purchased; also on Official Xbox Magazine demo disc #96
Lore & Background
In Dash of Destruction, there are two modes of gameplay, both occurring on the same city maps. In one mode players play as a Doritos delivery truck, racing around town delivering Doritos by driving over Doritos bags, while a Tyrannosaurus rex chases them, attempting to eat the truck. It is a race to see if the player can make a certain number of deliveries before the T. rex can eat a certain number of trucks. In some levels, an additional truck, named the Rogue Delivery Truck, attempts to steal the player's deliveries.
Reader's Guide
Dash of Destruction holds a unique place in Xbox Live Arcade history as a free promotional title that became notable for its exceptionally easy achievement list. According to Giant Bomb, the game's twelve achievements can all be easily earned in under 20 minutes. The game references this several times in dialogue with the player, such as telling players to 'get their Gamerscore on' and to 'go on a Gamerscore rampage.' Its legacy is tied to the Doritos 'Unlock Xbox' competition and its status as a quick Gamerscore booster. The game is no longer available on the Xbox Live Marketplace, but can be re-downloaded if it was previously downloaded before it was taken off the service; the full game can also be found physically on Official Xbox Magazine demo disc #96.
Did You Know?
- The game's concept originated from gamer Mike Borland, winner of a Doritos-sponsored 'Unlock Xbox' competition.
- All twelve achievements can be earned in under 20 minutes, according to Giant Bomb.
- The game is no longer available on the Xbox Live Marketplace but can be re-downloaded if previously obtained.
- The full game was included on Official Xbox Magazine demo disc #96.
Frequently Asked Questions
What is Dash of Destruction?
It is a free racing advergame that launched on Xbox Live Arcade for the Xbox 360 on December 17, 2008, developed by the indie studio NinjaBee. Fans often refer to it by its longer brand name, Doritos Dash of Destruction.
How did Dash of Destruction come about?
The concept was born from Mike Borland, a gamer who won Doritos' 'Unlock Xbox' contest with his game idea. NinjaBee then built that idea into a playable title and shipped it as a free XBLA download.
Why is Dash of Destruction famous for its achievements?
All twelve of its achievements can be earned in under twenty minutes with very little effort, making it the quickest full-Gamerscore grab among Xbox Live Arcade titles. The game even leans into the joke, with in-game dialogue telling players to 'get their Gamerscore on.'
What do you actually do in the gameplay?
The core loop is a simple racing format in which a T. rex chases a Doritos-branded truck. It is intentionally lightweight and designed to be finished in a single sitting rather than offering deep or replayable mechanics.
Can I still download Dash of Destruction today?
The title is no longer listed for new purchases on the Xbox Live Marketplace. Players who previously acquired it can still re-download it, and a copy was also included on Official Xbox Magazine demo disc #96.
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